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Ad Copy Testing: 5 Best Practices to Improve ROI

November 2, 2022 AdBasis

Ad copy testing is the process of testing different versions of your ad copy to see which performs better. By testing various elements such as

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How Landing Page Testing Screwed Up CRO for Paid Acquisition

November 2, 2022 AdBasis

Landing Page Testing: How it Can Go Wrong In the world of online marketing, there is always something new to learn. The landscape is constantly

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AdBasis Acquired by Airbnb

November 2, 2022November 2, 2022 AdBasis

AdBasis was acquired by AirBnb on November 16, 2017. AdBasis built a platform and dashboard for ad testing and optimization for advertisers.

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